The Two Ways People Predict Prices

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Two panels comparing fundamental and technical analysis: a rising price chart holding support on the left, and a company's growing four-year revenue with low debt on the right
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  1. Fundamental analysis: is this a good company?
  2. Technical analysis: what is the chart doing?
  3. Neither one is magic
  4. A quick word on indicators

Module 9 of 12 · Trading From Scratch

Everyone who tries to guess where a price is going uses one of two lenses, and often both.

They are called fundamental analysis and technical analysis.

The names sound fancy. The ideas behind them are simple, and neither one is magic.

Fundamental analysis: is this a good company?

Fundamental analysis ignores the chart and looks at the actual business behind the stock. The question it asks is plain: is this a good, healthy company?

You look at things like whether it makes money, whether it is growing, whether it is run well, and how much debt it carries. Picture two coffee chains:

  • Chain A earns steady, growing profits, opens new stores carefully, and carries little debt.
  • Chain B loses money every year and is drowning in loans.

Fundamental analysis says Chain A is the far healthier business.

This is how long-term investors think, because over years the health of the real business tends to win out.

One caution: a great company is not automatically a great buy, because the price may already reflect how good it is. But that is a worry for much later.

Technical analysis: what is the chart doing?

Technical analysis does the opposite. It mostly ignores the business and reads the price chart instead, looking for trend, support, resistance, and patterns.

Everything you learned in Module 8 is technical analysis.

A technical trader might not even know what the company sells. They see that the price is in a clear uptrend, bouncing up off support, and that is their reason to act. This is how most short-term traders think, because over days and weeks the mood of the crowd matters more than the slow health of the business.

Neither one is magic

Here is the part to tattoo somewhere. Neither lens is a crystal ball. Professionals use both, run huge teams, have better data than you will ever see, and they still lose plenty. The future is genuinely uncertain, and no amount of analysis removes that.

Two panels comparing fundamental and technical analysis: a rising price chart holding support on the left, and a company's growing four-year revenue with low debt on the right

So be deeply suspicious of anyone selling a “system that always works.” If a method truly predicted the market, the person would be quietly rich, not loudly selling it to you. Analysis improves your odds a little. It never makes you certain.

A quick word on indicators

You will soon bump into things with names like RSI, MACD, Bollinger Bands, and Stochastic. These are indicators: little automatic calculators that draw extra lines and numbers on your chart to hint at what might happen next.

Beginners fall in love with them and assume they are the secret sauce. They are not. Indicators are built on top of the price, so they make no sense until you can already read the price itself. They are training wheels, not the bicycle. Leave them switched off until you have truly mastered the market structure from Module 8. Later you might add one or two. Not yet.

Pip, sunglasses, unimpressed

Pip says:Anyone selling a system that always predicts the market is selling the dream, not the method. If it truly worked, they would be on a yacht, not on your screen.

So there are your two lenses. Fundamental analysis judges the business and suits long horizons. Technical analysis reads the chart and suits short ones. Most people lean on one, glance at the other, and stay humble about both.

The market does not care how clever your analysis is.

It rewards the people who stay humble and manage their risk, which is exactly where we go next.

Previous: Market structure · Next: Risk management

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